Best Western Hotels & Resorts, based in Phoenix, Arizona, is privately owned and operated with a global network of 4,100 hotels in more than 100 countries worldwide. Best Western provides seven hotels brands to meet the varying needs of our guests: BEST WESTERN®, BEST WESTERN PLUS®, Vīb®, BEST WESTERN PREMIER®, GLō®, BEST WESTERN PLUS EXECUTIVE RESIDENCY® and BW Premier Collection®.

At the 2014 Annual Convention, Best Western announced the newest member of the Best Western line, Vīb (short for: vibrant) is a hip, chic, urban boutique hotel concept focusing on style, technology and commitment to our guests. In 2015, developers in Chicago innovated with Vīb, flooding the city with energy and economic growth. In addition to Vīb Chicago, Best Western Hotels & Resorts has Vīb projects underway in Miami, FL, Los Angeles, CA, Staten Island, NY, Springfield, MO, Little Rock, AR, Seoul, South Korea, and Vientiane, Laos with upcoming developments in key locations in Atlanta, GA, Charlotte, NC, Dallas, TX, New Orleans, LA, Scottsdale, FL and San Diego, CA.

GLō is our other new design brand offering a boutique hotel experience for savvy travelers who expect the best in value, design and comfort. As the name implies, the brand shines in many ways. The architecture and design of GLō have elements that reflect the name with the use of LED elements throughout.